Design, UX, Brand, Brand Promise

Does Your Digital Brand Deliver Your Promise?

From the smallest of start-ups to the largest industry leaders; all companies make a promise to their market. In some cases, they promise to simplify life, add value, or maybe provide a fun distraction. Sometimes their promises are well defined and crisp, in other cases they are accidental and unintentional.

How do they communicate this to their target audience? They communicate their promises through their branding.

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By Derek Labossiere on Mar 31, 2019 1:42:06 PM